Short Course “Market Entry Strategy to Indonesia” 2022
PROGRAM OFFERS
- 2 credits
- English-taught classes
- Visits to industry
- Cultural trips
PROGRAM SCHEDULE*
All time stated in Western Indonesian Time (UTC +07:00).
| July 24 | Arrival |
| Welcome Dinner and Group Networking | |
| July 25 | Orientation and Introduction to Indonesia |
| Lecture 1 – Doing Business in Indonesia: Economic, Political and Cultural Considerations | |
| July 26 | Lecture 2 – Internationalization of Business: A Global Perspective |
| Visit to industry | |
| July 27 | Lecture 3 – Export/Import Modes |
| Lecture 4 – Intermediary Entry Modes | |
| July 28 | Lecture 5 – Hierarchical Modes |
| Group Discussion (self-directed learning) | |
| July 29 | Cultural Sharing Session |
| Meet with the Facilitators | |
| July 30 | Cultural trip |
| July 31 | Free time |
| August 1 | Lecture 6 – Sourcing Decision and the Role of the Suppliers |
| Lecture 7 – Product and Service Decisions | |
| August 2 | Industry Visit to MSME* in Bandung, West Java |
| Cultural trip to Saung Udjo in Bandung, West Java | |
| August 3 | Lecture 8 – Pricing Decisions and Terms of Doing Business |
| Lecture 9 – Distribution Decisions | |
| August 4 | Lecture 10 – Communication Decisions and Cross-Cultural Business Etiquettes |
| Group Discussion (self-directed learning) | |
| August 5 | Meet with the Facilitators |
| Project Showcase and Closing | |
| August 6 | Cultural trip and farewell |
| August 7 | Departure to home country |
*Schedule is subject to change
**MSME: micro-, small-, medium-sized entreprise
PROGRAM TIMELINE
| Important Dates | Activities |
| April 20–June 17, 2022 | Registration |
| June 20, 2022 | Announcement of successful applicants |
| June 20–24, 2022 | Payment and visa application*** |
| July 25, 2022 | Program starts |
| August 6, 2022 | Program ends |
***Please do not make any payment before you receive the confirmation of participation from BINUS University.
REQUIREMENTS
- Undergraduate students from any majors
- Good command of English language
- Highly motivated and open-minded
PROGRAM FEE
Program fee includes tuition fee, accommodation and breakfasts for 14 days, local airport transfers, industry visits, cultural trips, and eVisa.
- Student from partner universities: USD 420 (non-refundable)
- Student from non-partner universities: USD 500 (non-refundable)
*Please check with your International Office representatives if your institution has a partnership with BINUS University.
Notes:
– An invoice and guidelines how to make the payment will be sent to successful applicants upon the completion of selection process.
– Successful participants must arrange and pay for their return flights from home country to Jakarta (CGK) and vice versa.
HOW TO APPLY
Prepare and complete the following required documents:
- Complete BINUS Short Program Application Form (updated0422)
- Scan copy of English proficiency certificate. A letter from the home university stating that the applicant has good command of English language, or the applicant is taking English-taught courses at the home university, is acceptable.
- Scan copy of Student ID card
- Scan copy of colored passport (cover only)
- Scan copy of colored passport (identity information page only)
- Color photo (not less than 100 KB)
- Insurance card/letter
- Health certificate (stating health condition in general, issued by a hospital and signed by a doctor)
- Vaccine certificate (two doses)
- Criminal record certificate from the police department in the country of origin
Submit all the required documents to Mr. Romario (romario@binus.edu) by June 17, 2022.
CONTACT PERSON
Mr. Romario, Special Programs Officer (romario@binus.edu)
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